"Best Haircolor" in 2011 Health Beauty Awards
The first-ever haircolor to win a ‘Health Beauty Award’, a panel of experts rated Clairol Professional liquicolor permanente superior in product innovation, healthy ingredients and results. Beating out over thirty other entrants, liquicolor permanente, the reinvented Miss Clairol, delivered on all counts with its SOY4PLEX technology that delivers up to 84% more deep conditioning than the leading professional cream color and results boasting the four signs of healthy-looking color: reflective shine, multi-dimensional shades, long-lasting results and deep conditioning.
Check it out in the May issue of Health Magazine, on stands today, to find out what all the fuss is about and then test it out! To try liquicolor permanente, visit ClairolPro.com for a salon locator.