M·A·C Hello Kitty limited edition collection of new wild shades and finishes. Now available at Nordstrom.
Hello Kitty Mild, meet Hello Kitty Wild! Sweet and innocent or out on the prowl: when she’s good, she’s very good, but when she’s bad, she’s unmistakably MAC! The icon adored by millions around the worldis causing a commotion with a special, limited-edition collection of colour,finishes, glitter and shine.
MAC Cosmetics has teamed up with Sanrio Global Consumer Products to create a Hello Kitty color cosmetics collection.
The line will arrive on MAC’s Web site Feb. 10, in North American stores on Feb. 12 and into overseas stores in March.
“MAC has been mining pop culture since the brand was founded,” said John Demsey, group president of the Estée Lauder Cos. Inc. “This is a sexy and innocent fashion line, and a true MAC moment. In these times, everyone can use a little fun — and a little Kitty.”
“The partnership was a no-brainer,” said James Gager, senior vice president and creative director of MAC Worldwide. “We cater to people who love to play with makeup.”
While in many licensing partnerships, the licensor shops his or her property around, MAC went after Sanrio, Hello Kitty’s owner, to do the deal. “They had never done makeup before, and I was certain that all those women who already own a bit of Hello Kitty would also want to own branded makeup,” said Gager.
M·A·C 'Hello Kitty®' Doll $42
Soft black pleather Hello Kitty® doll in a '60s-style black-and-white dress with pink trim and iconic pink bow.
M·A·C 'Hello Kitty®' Nail Lacquer $11
Available in Something About Pink, On the Prowl and Vestral White
Limited-edition shades of nail lacquer in a bottle featuring Hello Kitty® and M·A·C logos.
M·A·C 'Hello Kitty®' Lipstick $14
Available in Big Bow, Cute-Ster, Fresh Brew, Most Popular and Strayin'
Limited-edition Hello Kitty® lipstick featuring shiny black casing with Hello Kitty® figure on a pop art pattern background. Cap features the logos of both M·A·C and Hello Kitty® in this collection's signature pink.
M·A·C 'Hello Kitty®' Brush Collection $49.50
A black plastic brush holder in the shape of a Hello Kitty® head complete with her iconic pink bow. Contains a basic set of brushes for face and eyes — the 187SE, 109SE and 239SE brushes.
M·A·C 'Hello Kitty®' Tinted Lip Conditioner $14.50
Available in Popster or Pink Fish
Limited-edition Hello Kitty® tinted lip conditioner features a shiny black cap with the Hello Kitty® figure on a pop art-pattern background.
M·A·C 'Hello Kitty®' Makeup Bag $35
A medium-sized soft black vinyl makeup bag features pink-and-white Hello Kitty® graphics on both sides and a circular silver metal Hello Kitty® charm on the zip.
M·A·C 'Hello Kitty®' Lashes $12
Exclusively created for the Hello Kitty® collection, a half-lash with crisscross overlapping effect on the outer corner. Provides the look of big, wide 'kitten eyes.'
M·A·C 'Hello Kitty®' Petite Makeup Bag $22
A petite rectangular makeup bag of quality soft black vinyl features pink-and-white Hello Kitty® graphics on both sides and a circular silver metal Hello Kitty® charm on the zip.
M·A·C 'Hello Kitty®' Eyeshadow x 4: Too Dolly $38
Four eyehadows — including three new limited-edition shades — in a shiny black Hello Kitty® compact featuring her iconic image with a pink bow on the front. Shades include Romping, Stately Black, Too Dolly and Yogurt.
M·A·C 'Hello Kitty®' Powder Blush $18
Available in Tippy and Fun & Games
A limited-edition powder blush in a shiny black window-style compact. Features both M·A·C and Hello Kitty® logos in pink.
M·A·C 'Hello Kitty®' Eyeshadow x 4: Lucky Tom $38
Four eye shadows — including three new limited-edition shades — in a shiny black Hello Kitty® compact featuring her iconic image with a pink bow on the front: Crème Royal, Paradisco, Stylin and Lucky Tom.
M·A·C 'Hello Kitty®' Beauty Powder $22
Available in Pretty Baby or Tahitian Sand
A limited-edition beauty powder in a shiny black compact featuring the logos of both M·A·C and Hello Kitty®.
M·A·C 'Hello Kitty®' Lipglass $14
Available in Mimmy, She Loves Candy, Sweet Strawberry, Nice Kitty, Nice To Be Nice and Fast Friends
Limited-edition Hello Kitty® Lipglass featuring a shiny black cap with Hello Kitty® figure on a pop-art pattern background. The vial features the logos of both M·A·C and Hello Kitty® in this collection's signature pink.
M·A·C Glitter Eyeliner $16.50
Micro-fine crystallina glitter suspended in a gel liquid liner. Creates a subtle yet playful glitter-line around the lid. Comes with its own small precision-line brush. High-quality: won't flake or fall. Safe for the eyes. Makes them sparkle.
Colors featured in the Hello Kitty® collection include Girl Groove, Glitterpuss, Her Glitz and Kitty Power.
M·A·C Pigment $19.50
Pigment is a highly concentrated loose color powder that contains ingredients to help it adhere to the skin. Pigment comes in an excellent range of colors. Use to create a subtle wash of color or an intense effect. Pigment does not streak or cake, is easy to blend and long-lasting.
Colors featured in the Hello Kitty® collection include Deep Blue Green and Milk.
M·A·C Plush Lash Mascara $12
A mascara formulated to instantly plump up lashes for extreme voluptuous effect. Works fast. Builds volume smoothly and evenly from root to tip. Delivers a silky, flexible, full fan of lashes. Fluid formula lightly coats lashes one layer at a time without smearing, smudging or clumping. Goes on via an innovative, specially patented wand with a V-shaped groove that prunes the bristles on one side while leaving the other side full and lush. The short bristles coax the lashes upward to an extraordinarily sophisticated yet flirtatious curl, while the other side separates and combs the lashes root-to-tip creating a long, well-defined glamour lash.
Volumizing, lengthening, curling, lifting. This mascara features everything you want, with all the top mascara no's: no clumping, spiking, smudging or flaking.
M·A·C Glitter $19.50
M·A·C Glitter can be applied directly to the skin or combined with products to create high-level glitter and sparkle effects on all areas of the face, skin and hair.
Colors featured in the Hello Kitty® collection include Reflects Blue and Reflects Very Pink.
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